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IT governance : a manager's guide to data security and BS 7799/ISO 17799 / Alan Calder, Steve Watkins. by

Calder, Alan, 1957-
Watkins, Steve, 1970-

Edition: 3rd ed.

Material type:

Text

Publication details: London ; Sterling, VA : Kogan Page, 2005

Online resources:

Click here to access online
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Availability: Items available for loan: Indian Institute Of Management, Shillong (4)Call number: 005.8 CAL [ Shelf 12 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 005.8 CAL [ Shelf 12 ].

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A business guide to information security : how to protect your company's IT assets, reduce risks and understand the law / Alan Calder. by

Calder, Alan, 1957-

Material type:

Text

Publication details: London ; Sterling, VA : Kogan Page, c2005

Online resources:

Click here to access online
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Click here to access online

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The new strategic brand management : creating and sustaining brand equity long term / Jean-No�el Kapferer. by

Kapferer, Jean-Noel
Kapferer, Jean-No�el. Strategic brand management

Material type:

Text

Publication details: London ; Sterling, VA. : Kogan Page, 2004

Online resources:

Click here to access online

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.8343 KAP [ Shelf 78].

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Shut up and listen! : the truth about how to communicate at work / Theo Theobald and Cary Cooper. by

Theobald, Theo, 1957-
Cooper, Cary L

Material type:

Text

Publication details: London ; Sterling, VA : Kogan Page, 2004

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 650.014 THE [ Shelf 77].

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The international guide to management consultancy / consultant editors, Barry Curnow & Jonathan Reuvid. by

Curnow, Barry
Reuvid, Jonathan

Edition: 2nd ed.

Material type:

Text

Publication details: London ; Sterling, VA : Kogan Page, c2003

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 001 CUR [ Shelf 73 ].

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The marketing plan workbook / John Westwood. by

Westwood, John, 1947-

Series: The Sunday times business enterprise guide

Material type:

Text

Publication details: London ; Sterling, VA : Kogan Page, 2005

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.802 WES [ Shelf 80].

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Management consulting in practice : award-winning international case studies / Fiona Czerniawska & Paul May. by

Czerniawska, Fiona
May, Paul, 1963-
Management Consultancies Association

Material type:

Text

Publication details: London ; Sterling, VA : Kogan Page, 2004

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 001.068 CZE [ Shelf 73 ].

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The interviewer's handbook : successful interviewing techniques for the workplace / Sandra Bunting. by

Bunting, Sandra, 1947-

Material type:

Text

Publication details: London ; Sterling, VA : Kogan Page, 2005

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.31124 BUN [ Shelf 15 ].

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Job evaluation : a guide to achieving equal pay / Michael Armstrong ... [et al.]. by

Armstrong, Michael, 1928-

Material type:

Text

Publication details: London ; Sterling, VA : Kogan Page, 2003

Availability: Items available for loan: Indian Institute Of Management, Shillong (3)Call number: 658.306 ARM [ Shelf 50 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.306 ARM [ Shelf 50 ].

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10.

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Consumer insight : how to use data and market research to get closer to your customer / [edited by] Merlin Stone, Alison Bond & Bryan Foss. by

Stone, Merlin, 1948-
Bond, Alison
Foss, Bryan

Series: Market research in practice | Market research in practice series

Material type:

Text

Publication details: London ; Sterling, Va. Kogan Page, c2004.

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.834 STO [ Shelf 80].

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11.

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Beyond branding / edited by Nicholas Ind. by

Ind, Nicholas

Material type:

Text

Publication details: London, UK ; Sterling, VA : Kogan Page, 2003

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.827 IND [ Shelf 69 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.827 IND [ Shelf 69 ].

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12.

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Brand lands, hot spots & cool spaces : welcome to the third place and the total marketing experience / Christian Mikunda. by

Mikunda, Christian

Material type:

Text

Publication details: London ; Sterling, VA : Kogan Page, c2004

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 659 MIK [ Shelf 72 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 659 MIK [ Shelf 72 ].

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13.

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Brand royalty : how the world's top 100 brands thrive and survive / Matt Haig. by

Haig, Matt

Material type:

Text

Publication details: London ; Sterling, Va. : Kogan Page, c2004

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.827 HAI [ Shelf 69 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.827 HAI [ Shelf 69 ].

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14.

Business to business market research : understanding and measuring business markets / Ruth McNeil. by

McNeil, Ruth
Market Research Society

Series: Market research in practice series

Material type:

Text

Publication details: London ; Sterling, VA : Kogan Page, 2005

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.83 MCN [ Shelf 70 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.83 MCN [ Shelf 70 ].

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15.

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Change management excellence : using the four intelligences for successful organizational change / Sarah Cook, Steve Macaulay, and Hilary Coldicott. by

Cook, Sarah, 1955-
Macaulay, Steve
Coldicott, Hilary, 1961-

Material type:

Text

Publication details: London ; Sterling, VA : Kogan Page, 2004

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.406 COO [ Shelf 60 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.406 COO [ Shelf 60 ].

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16.

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Coaching for change : practical strategies for transforming performance / Kaye Thorne. by

Thorne, Kaye

Material type:

Text

Publication details: London ; Sterling, VA : Kogan Page, 2004

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.4063 THO [ Shelf 60 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.4063 THO [ Shelf 60 ].

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17.

Consultants & advisers : a best practice guide to choosing, using and getting good value / Harold Lewis. by

Lewis, Harold, 1933-

Material type:

Text

Publication details: London ; Sterling, VA : Kogan Page, 2004

Other title:

Consultants and advisers

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.46 LEW [ Shelf 62 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.46 LEW [ Shelf 62 ].

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18.

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Ethics in public relations : a guide to best practice / Patricia J. Parsons. by

Parsons, Patricia (Patricia Houlihan)

Material type:

Text

Publication details: London ; Sterling, VA : Kogan Page, 2004

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 174.96572 PAR [ Shelve - 16 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 174.96572 PAR [ Shelve - 16 ].

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19.

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Fashion brands : branding style from Armani to Zara / Mark Tungate. by

Tungate, Mark, 1967-

Material type:

Text

Publication details: Sterling, Va. : Kogan Page, 2005

Availability: Items available for loan: Indian Institute Of Management, Shillong (2)Call number: 746.920688 TUN ( Shelve 57 ), ...

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20.

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From idea to profit : how to market innovative products and services / consultant editor, Adam Jolly. by

Jolly, Adam

Material type:

Text

Publication details: London ; Sterling, Va. : Kogan Page, 2005

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.8 JOL [ Shelf 66 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.8 JOL [ Shelf 66 ].

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