Results of search for 'ccl=su:{Marketing management.}' › Indian Institute Of Management, Shillong catalog

61.

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Global marketing management / Masaaki Kotabe & Kristiaan Helsen. by

Edition: 5th ed.

Material type:

Text

Publication details: Hoboken, NJ : Wiley, c2008

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.804 KOT [ Shelf 80 ].

62.

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Global marketing strategies / Jean-Pierre Jeannet, H. David Hennessey. by

Edition: 6th ed.

Material type:

Text

Publication details: Boston, Mass. : Houghton Mifflin, c2004

Availability: No items available.

63.

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Strategic marketing / David W. Cravens, Nigel F. Piercy. by

Edition: 9th ed.

Material type:

Text

Publication details: Boston : McGraw-Hill Irwin, c2009

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.802 CRA [ Shelf 80].

64.

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Retail marketing management / David Gilbert. by

Gilbert, David, 1947 Mar. 2-

Edition: 2nd ed.

Material type:

Text

Publication details: Harlow; New York : Financial Times/ Prentice Hall, 2003

Availability: Items available for loan: Indian Institute Of Management, Shillong (2)Call number: 658.87 GIL [ Shelf 71 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.87 GIL [ Shelf 71 ].

65.

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Winning in emerging markets : a road map for strategy and execution / Krishna G. Palepu, Tarun Khanna with Richard J. Bullock. by

Material type:

Text

Publication details: Boston, Mass. : Harvard Business Press, c2010

Availability: Items available for loan: Indian Institute Of Management, Shillong (2)Call number: 658.4012091724 KHA [ Shelf 52 ], ...

66.

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Making marketing happen : how great companies make strategic planning work for them / Brian D. Smith. by

Smith, Brian D. (Brian David), 1961-

Material type:

Text

Publication details: Oxford ; Boston : Elsevier/Butterworth-Heinemann, 2005

Availability: Items available for loan: Indian Institute Of Management, Shillong (2)Call number: 658.8101 SMI [ Shelf 69 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.8101 SMI [ Shelf 69 ].

67.

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Marketing management : A South Asian Perspective Philip Kotler, Kevin Lane Keller.Abraham Koshy & Mithileshwar Jha by

Edition: 13th ed.

Material type:

Text

Publication details: New Delhi : Pearson Prentice Hall, c2009

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.8 KOT [ Shelf 80].

68.

A marketing strategy for the launch of olmesartan based brand by understanding ARB & hypertension market holistically / Jeeva. S by

S, Jeeva (2009PGP025)

Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2009-2011)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute of Management, 2010

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.8.

69.

Developing Marketing Plan & India Entry Strategy for Redispersible Polymer Powder / Abhinav Lakhotia. by

Lakhotia, Abhinav (2009PGP003)

Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2009-2011)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute if Management, 2010

Online resources:

Download PDF

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.8.

70.

GTM Strategy for Mechanized Agri Implements of TATA Agrico in Bihar / Hemant Bhargava by

Bhargava Hemant (2010PGP021)

Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2010-2012)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute of Management 2011

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.8 BHA.

71.

Potential mapping of Volvo Buses in the Northern Region Delhi / Saket Rungta by

Rungta Saket (2010PGP065)

Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2010-2012)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute of Management 2011

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.818 RUN.

72.

Scoping and Recommending Market access strategy for Binding Wire in Eastern India / Subhankar Padhi by

Padhi Subhankar (2010PGP085)

Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2010-2012)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute of Management 2011

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.8 PAD.

73.

Implementation of Customer Relationship Management in Tata Steel / Aparna Das by

Das Aparna (2010PGP010)

Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2010-2012)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute of Management 2011

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.812 DAS.

74.

Benchmarking and Standardizing the entire Customer Care Process in South Africa for the Commercial Vehicle Business Unit of Tata Motors / Majumdar Sria by

Majumdar Sria (2010PGP083)

Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2010-2012)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute of Management 2011

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.812 MAJ.

75.

Social Media Brand Tracking / Ishant Arora by

Arora Ishant (2010PGP024)

Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2010-2012)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute of Management 2011

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.872 ARO.

76.

Design and Implementation of a Marketing Strategy Improve the Brand Awareness and Visibility of Daily Dump / Nidhi Agarwal by

Agarwal, Nidhi (2011PGP027)

Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the Post Graduate Diploma in Management (2011-2013)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute of Management, 2012

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.8343.

77.

To Evaluate the Customer Profile for MPV : J1 Segment Customers / Apoorva Shukla by

Shukla, Apoorva (2011PGP005)

Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the Post Graduate Diploma in Management (2011-2013)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute of Management, 2012

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.878.

78.

Market Entry Strategy for Taking Kaya's products into Retail / Swati Nidiganti by

Nidiganti, Swati (2011PGP048)

Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the Post Graduate Diploma in Management (2011-2013)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute of Management, 2012

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.87.

79.

A Project Report on Integrated Marketing / Abhijeet Mishra by

Mishra, Abhijeet (2011PGP001)

Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the Post Graduate Diploma in Management (2011-2013)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute of Management, 2012

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.8.

80.

Exploring Lucrative Market Opportunities for Current Infrastructure and Developing a Marketing Channel for Value Added Textiles / Mayur Jain by

Jain, Mayur ( 2011PGP078)

Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the Post Graduate Diploma in Management (2011-2013)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute of Management, 2012

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.84.

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