Brand positioning : strategies for competitive advantage / Subroto Sengupta.

By: Material type: TextPublication details: New Delhi : Tata McGraw-Hill, 2005.Edition: 2nd edDescription: 297 p. ; 24 cmISBN:
  • 0070581593
  • 0070581592
Subject(s): DDC classification:
  • 658.827 SEN [ Shelf 69 ]
LOC classification:
  • 658.827 SEN
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Reference Indian Institute Of Management, Shillong 658.827 SEN [ Shelf 69 ] (Browse shelf(Opens below)) 0 Not for loan 0006324
Book Indian Institute Of Management, Shillong 658.827 SEN [ Shelf 69 ] (Browse shelf(Opens below)) 1 Available 0006325

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