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The handbook of marketing research : uses, misuses, and future advances / edited by Rajiv Grover, Marco Vriens.

Contributor(s): Material type: TextPublication details: Thousand Oaks : SAGE Publications, c2006.Description: xi, 705 p. : ill., ; 26 cmISBN:
  • 141290997X (cloth)
Subject(s): DDC classification:
  • 658.83 GRO [ Shelf 15 ]
LOC classification:
  • 658.83 GRO
Online resources:
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Reference Indian Institute Of Management, Shillong 658.83 GRO [ Shelf 15 ] (Browse shelf(Opens below)) Not for loan 0001953

Includes bibliographical references and index.

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