Researching customer satisfaction & loyalty : how to find out what people really think / Paul Szwarc.
Material type:
TextSeries: Market research in practice seriesPublication details: London ; Sterling, VA : Kogan Page, 2005.Description: xiv, 258 p. : ill. ; 23 cmISBN: - 9780749446611
- Researching customer satisfaction and loyalty
- 658.812 SZW [ Shelf 69 ]
- 658.812 SZW
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Reference
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Indian Institute Of Management, Shillong | 658.812 SZW [ Shelf 69 ] (Browse shelf(Opens below)) | 0 | Not for loan | 0007901 | |||||||||||||
Book
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Indian Institute Of Management, Shillong | 658.812 SZW [ Shelf 69 ] (Browse shelf(Opens below)) | 1 | Available | 0007902 |
Includes bibliographical references (p. 247-251) and index.
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