Marketing strategy / O.C. Ferrell, Michael D. Hartline and Bryan W. Hochstein

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TextPublication details: New Delhi : Cengage Learning, c2022Edition: 8th edDescription: xix, 536p. : ill. ; 26 cmISBN:

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Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Reference	Indian Institute Of Management, Shillong				658.802 FER (Browse shelf(Opens below))				0	Not for loan			0016653
	Book	Indian Institute Of Management, Shillong				658.802 FER (Browse shelf(Opens below))				1	Checked out		28/05/2025	0016654

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Includes bibliographical references and indexes.

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