Customer relationship management : a strategic perspective / G. Shainesh. Jagdish N. Sheth.
Material type:
TextPublication details: New Delhi : Tata McGraw-Hill Pub. Co., c2001.Description: xv, 544 p. : ill. ; 25 cmISBN: - 9781403928627
- 658.812 SHA [ Shelf 69 ]
- 658.812 SHA
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Reference
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Indian Institute Of Management, Shillong | 658.812 SHA [ Shelf 69 ] (Browse shelf(Opens below)) | 0 | Not for loan | 0005639 | |||||||||||||
Book
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Indian Institute Of Management, Shillong | 658.812 SHA [ Shelf 69 ] (Browse shelf(Opens below)) | 1 | Available | 0005640 |
Includes bibliographical references.
Papers presented at an international conference.
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