Amazon cover image
Image from Amazon.com

What's in A Name : Advertising and the Concepts of Brands / John Philip Jones and Jan S Slater

By: Material type: TextPublication details: New Delhi Prentice Hall of India 2007Edition: 2nd edDescription: xxiii, 308p ill. 24cmISBN:
  • 9788120324473
Subject(s): DDC classification:
  • 659.1 JON [ Shelf 72 ]
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Book Indian Institute Of Management, Shillong 659.1 JON [ Shelf 72 ] (Browse shelf(Opens below)) 1 Available 0007377
Reference Indian Institute Of Management, Shillong 659.1 JON [ Shelf 72 ] (Browse shelf(Opens below)) 0 Not for loan 0007376

There are no comments on this title.

to post a comment.
Copyright © 2026 Indian Institute of Management Shillong. All Rights Reserved.