Marketing research : meaning, measurement, and method : a text with cases / Donald S. Tull, Del I. Hawkins.

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TextPublication details: New Delhi : Prentice Hall of India, c1993Description: xviii, 863 p. : ill. ; 24 cmISBN:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Reference	Indian Institute Of Management, Shillong				658.835 TUL [ Shelf 70 ] (Browse shelf(Opens below))				0	Not for loan			0007423
	Book	Indian Institute Of Management, Shillong				658.835 TUL [ Shelf 70 ] (Browse shelf(Opens below))				1	Available			0007424

Includes bibliographies and index.

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