Strategic marketing channel management / Donald J. Bowersox, M. Bixby Cooper.

By:

Contributor(s):

Material type:

TextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, 2004.Description: xix, 488 p. : ill. ; 24 cmISBN:

Subject(s):

DDC classification:

LOC classification:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Reference	Indian Institute Of Management, Shillong				658.802 BOW [ Shelf 67 ] (Browse shelf(Opens below))				0	Not for loan			0005201
	Book	Indian Institute Of Management, Shillong				658.802 BOW [ Shelf 67 ] (Browse shelf(Opens below))				1	Available			0005202

Includes bibliographical references (p. 458-459) and index.

There are no comments on this title.

to post a comment.