Normal view MARC view ISBD view

Strategic marketing channel management / (Record no. 165)

MARC details
000 -LEADER
fixed length control field	00978nam a2200265 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20260112063220.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0070586691
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0070586697
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description	202110121646
Level of effort used to assign nonsubject heading access points	staff
Level of effort used to assign subject headings	201301090008
Level of effort used to assign classification	staff
Level of effort used to assign subject headings	200907250258
Level of effort used to assign classification	staff
--	200907250255
--	staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	658.802
Item number	BOW
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.802
Item number	BOW [ Shelf 67 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Bowersox, Donald J.
245 ## - TITLE STATEMENT
Title	Strategic marketing channel management /
Statement of responsibility, etc.	Donald J. Bowersox, M. Bixby Cooper.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New York :
Name of publisher, distributor, etc.	McGraw-Hill,
Date of publication, distribution, etc.	2004.
300 ## - PHYSICAL DESCRIPTION
Extent	xix, 488 p. :
Other physical details	ill. ;
Dimensions	24 cm.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title	McGraw-Hill series in marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliographical references (p. 458-459) and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing channels
General subdivision	Management.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Business logistics.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Physical distribution of goods.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Cooper, M. Bixby.
991 ## -
--	VIRTUA40
991 ## -
--	VTLSSORT008002000201050008201000245026003000440050406500650165027000*9992
909 ## -
--	172

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total checkouts	Full call number	Barcode	Copy number	Koha item type
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	25/07/2009		658.802 BOW [ Shelf 67 ]	0005201		Reference
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	25/07/2009		658.802 BOW [ Shelf 67 ]	0005202	1	Book