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Marketing in the public sector : a roadmap for improved performance / Philip Kotler, Nancy Lee.
Material type:
TextPublication details: New Delhi : Wharton School Pub., c2007.Description: xv, 332 p. : ill. ; 24 cmISBN: - 9788131709580
- 658.804 KOT [ Shelf 68 ]
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Indian Institute Of Management, Shillong | 658.804 KOT [ Shelf 68 ] (Browse shelf(Opens below)) | 0 | Not for loan | 0004084 | |||||||||||||
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Indian Institute Of Management, Shillong | 658.804 KOT [ Shelf 68 ] (Browse shelf(Opens below)) | 1 | Available | 0004085 | |||||||||||||
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Book
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Indian Institute Of Management, Shillong | 658.804 KOT [ Shelf 68 ] (Browse shelf(Opens below)) | 2 | Available | 0004086 | |||||||||||||
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Book
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Indian Institute Of Management, Shillong | 658.804 KOT [ Shelf 68 ] (Browse shelf(Opens below)) | 3 | Available | 0004087 |
Includes bibliographical references (p. 291-308) and index.
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