Normal view MARC view ISBD view

Brand management : (Record no. 968)

MARC details
000 -LEADER
fixed length control field	00618nam a2200205 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20260112063231.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	1403930171
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	1403930170
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description	202111121709
Level of effort used to assign nonsubject heading access points	staff
Level of effort used to assign subject headings	201302151249
Level of effort used to assign classification	staff
--	200908030151
--	staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	658.827
Item number	MAT
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.827
Item number	MAT [ Shelf ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Mathur, U. C.
245 ## - TITLE STATEMENT
Title	Brand management :
Remainder of title	text and cases /
Statement of responsibility, etc.	U. C. Mathur.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Delhi :
Name of publisher, distributor, etc.	Macmillan,
Date of publication, distribution, etc.	2006.
300 ## - PHYSICAL DESCRIPTION
Extent	173 p. ;
Dimensions	21 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Brand management.
991 ## -
--	VIRTUA40
991 ## -
--	VTLSSORT00800200020105000820100024502600300065009992
909 ## -
--	981

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total checkouts	Full call number	Barcode	Copy number	Koha item type
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	03/08/2009		658.827 MAT [ Shelf ]	0005622		Reference