Winning at new products : (Record no. 3305)

MARC details
000 -LEADER
fixed length control field 00816nam a2200205 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063303.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780738204635
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 202110131656
Level of effort used to assign nonsubject heading access points staff
Level of effort used to assign subject headings 201502051610
Level of effort used to assign classification staff
Level of effort used to assign subject headings 201212200418
Level of effort used to assign classification staff
Level of effort used to assign subject headings 201103300557
Level of effort used to assign classification staff
-- 201101240421
-- staff
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.575
Item number COO [ Shelf 64 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cooper, Robert G.
Fuller form of name (Robert Gravlin),
Dates associated with a name 1943-
245 ## - TITLE STATEMENT
Title Winning at new products :
Remainder of title accelerating the process from idea to launch /
Statement of responsibility, etc. Rober G. Cooper.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Cambridge, Mass. :
Name of publisher, distributor, etc. Perseus Pub.,
Date of publication, distribution, etc. c2001.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 425 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 399-411) and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element New products.
991 ## -
-- VIRTUA40
991 ## -
-- VTLSSORT0080*0200*0820*1000*2450*2500*2600*3000*5040*6500*9992
909 ## -
-- 3741
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Copy number Koha item type
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 04/04/2011   658.575 COO [ Shelf 64 ] 0009736   Reference
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 04/04/2011   658.575 COO [ Shelf 64 ] 0009737 1 Book
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