Global marketing strategies / (Record no. 2924)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00819nam a2200229 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260112063257.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0618310592 |
| 039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201006180426 |
| Level of effort used to assign nonsubject heading access points | staff |
| -- | 201006180425 |
| -- | staff |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 |
| Item number | JEA |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Jeannet, Jean-Pierre. |
| 245 ## - TITLE STATEMENT | |
| Title | Global marketing strategies / |
| Statement of responsibility, etc. | Jean-Pierre Jeannet, H. David Hennessey. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston, Mass. : |
| Name of publisher, distributor, etc. | Houghton Mifflin, |
| Date of publication, distribution, etc. | c2004. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 613 p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and indexes. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Export marketing |
| General subdivision | Management. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Export marketing |
| General subdivision | Management |
| Form subdivision | Case studies. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hennessey, Hubert D. |
| 991 ## - | |
| -- | VIRTUA40 |
| 991 ## - | |
| -- | VTLSSORT0030*0080*0200*0820*1000*2450*2500*2600*3000*5040*6500*6501*7000*9991 |
| 909 ## - | |
| -- | 3247 |
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