Global marketing management / (Record no. 2912)

MARC details
000 -LEADER
fixed length control field 00884nam a2200229 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063257.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470505748
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 202110121638
Level of effort used to assign nonsubject heading access points staff
Level of effort used to assign subject headings 202010091027
Level of effort used to assign classification staff
Level of effort used to assign subject headings 202010091026
Level of effort used to assign classification staff
Level of effort used to assign subject headings 201302141628
Level of effort used to assign classification staff
-- 201006170105
-- staff
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.804
Item number KOT [ Shelf 80 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotabe, Masaaki.
245 ## - TITLE STATEMENT
Title Global marketing management /
Statement of responsibility, etc. Masaaki Kotabe & Kristiaan Helsen.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, NJ :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. c2008.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 717p.
Other physical details ill. (some col.), col. maps ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing
General subdivision Management.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element International business enterprises
General subdivision Management.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Helsen, Kristiaan.
991 ## -
-- VIRTUA40
991 ## -
-- VTLSSORT0080*0200*0820*1000*2450*2500*2600*3000*5040*6500*6501*7000*9992
909 ## -
-- 3220
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Copy number Koha item type
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 26/09/2010   658.804 KOT [ Shelf 80 ] 0008607   Reference
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