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Why CRM doesn't work : (Record no. 2237)

MARC details
000 -LEADER
fixed length control field	00829nam a2200217 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20260112063248.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780749442415
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description	202110071230
Level of effort used to assign nonsubject heading access points	staff
Level of effort used to assign subject headings	201301150424
Level of effort used to assign classification	staff
Level of effort used to assign subject headings	201003050558
Level of effort used to assign classification	staff
--	201003050556
--	staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	658.812
Item number	NEW
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.812
Item number	NEW [Shelf 69 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Newell, Frederick,
Dates associated with a name	1926-
245 ## - TITLE STATEMENT
Title	Why CRM doesn't work :
Remainder of title	how to win by letting customers manage the relationship /
Statement of responsibility, etc.	Frederick Newell.
250 ## - EDITION STATEMENT
Edition statement	1st ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Princeton, N.J. :
Name of publisher, distributor, etc.	Bloomberg Press,
Date of publication, distribution, etc.	c2003.
300 ## - PHYSICAL DESCRIPTION
Extent	xvii, 263 p. ;
Dimensions	24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliographical references (p. 243-254) and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Customer relations
General subdivision	Management.
991 ## -
--	VIRTUA40
991 ## -
--	VTLSSORT00800200050008201000245025002600300050406500*9992
909 ## -
--	2334

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total checkouts	Full call number	Barcode	Copy number	Koha item type
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	15/03/2010		658.812 NEW [Shelf 69 ]	0007980		Reference
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	15/03/2010		658.812 NEW [Shelf 69 ]	0007981	1	Book