Foundations of marketing theory : toward a general theory of marketing / Shelby D. Hunt.
Material type:
TextPublication details: New Delhi : Prentice Hall of India, c2002.Description: xv, 323 p. : ill. ; 25 cmISBN: - 8120322401
- 658.8001 HUN [ Shelf 80]
- 658.8001 HUN
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Reference
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Indian Institute Of Management, Shillong | 658.8001 HUN [ Shelf 80] (Browse shelf(Opens below)) | Not for loan | 0007390 |
Includes bibliographical references (p. 289-308) and index.
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