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Brand equity & advertising : advertising's role in building strong brands / edited by David A. Aaker, Alexander L. Biel. by

Aaker, David A
Biel, Alexander L

Series: Advertising and consumer psychology

Material type:

Text

Publication details: Hillsdale, N.J. : Lawrence Erlbaum Associates, 1993

Other title:

Brand equity and advertising

Online resources:

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Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.827 AAK [ Shelf 69 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.827 AAK [ Shelf 69 ].

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Business analysis & valuation : using financial statements / Krishna G. Palepu, Paul M. Healy, Victor L. Bernard. by

Palepu, Krishna G, 1954-
Healy, Paul M
Bernard, Victor L. (Victor Lewis), 1952-

Edition: 3rd ed.

Material type:

Text

Publication details: Mason, Ohio : Thomson/South-Western College Pub., c2004

Other title:

Business analysis and valuation

Availability: Items available for loan: Indian Institute Of Management, Shillong (5)Call number: 657.3 PAL [ Shelf 39 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 657.3 PAL [ Shelf 39 ].

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Securities valuation : applications of financial modeling / Thomas S.Y. Ho, Sang Bin Lee. by

Ho, Thomas S. Y
Yi, Sang-bin

Material type:

Text

Publication details: New York : Oxford University Press, 2005

Online resources:

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Availability: Items available for loan: Indian Institute Of Management, Shillong (2)Call number: 323.632 HO [ Shelf 5 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 323.632 HO [ Shelf 5 ].

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Damodaran on valuation : security analysis for investment and corporate finance / Aswath Damodaran. by

Damodaran, Aswath

Series: Wiley finance series

Edition: 2nd ed.

Material type:

Text

Publication details: Hoboken, N.J. : John Wiley & Sons, c2006

Online resources:

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Availability: Items available for loan: Indian Institute Of Management, Shillong (5)Call number: 658.15 DAM [ Shelf 46 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.15 DAM [ Shelf 46 ]. Not available: Indian Institute Of Management, Shillong: Checked out (1).

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The dark side of valuation : valuing old tech, new tech, and new economy companies / Aswath Damodaran. by

Damodaran, Aswath

Material type:

Text

Publication details: Pearson, 2007

Availability: Items available for loan: Indian Institute Of Management, Shillong (2)Call number: 658.155 DAM [ Shelf 48 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.155 DAM [ Shelf 48 ].

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The use of economic valuation in environmental policy : providing research support for the implementation of EU water policy under AquaStress / edited by Phoebe Koundouri. by

Koundouri, Phoebe, 1974-

Series: Routledge explorations in environmental economics ; 17

Material type:

Text

Publication details: London ; New York : Routledge, 2009

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 333.91 KOU [ Shelf 75 ].

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Equity valuation : models from leading investment banks / edited by Jan Viebig, Thorsten Poddig and Armin Varmaz. by

Viebig, Jan, 1969-
Varmaz, Armin
Poddig, Thorsten

Series: The Wiley finance series

Material type:

Text

Publication details: Chichester, England ; Hoboken, NJ : John Wiley & Sons, c2008

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 332.63221 VIE [ Shelf 75 ].

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The international brand valuation manual : a complete overview and analysis of brand valuation techniques, methodologies and applications / Gabriela Salinas. by

Salinas, Gabriela

Material type:

Text

Publication details: Chichester, U.K. : Wiley, c2009

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 657.7 SAL [ Shelf 77].

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Unlocking opportunities for growth : how to profit from uncertainty while limiting your risk / Alexander B. van Putten and Ian C. MacMillan. by

Putten, Alexander B. van
MacMillan, Ian C, 1940-

Material type:

Text

Publication details: Upper Saddle River, N.J. : Wharton School Pub., c2009

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.1554 PUT [ Shelf 48 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.1554 PUT [ Shelf 48 ].

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10.

Industry Analysis and Equity Valuation of Coal and the Related Energy Sector / Amranikunj Upadhyay by

Upadhyay, Amranikunj (2009PGP009)

Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2009-2011)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute of Management, 2010

Online resources:

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Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 332.63221.

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11.

Valuation of a company XYZ and subsequent proposal for an IPO in Indian primary market / Saumya Chaturvedi. by

Chaturvedi Saumya (2009PGP048)

Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2009-2011)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute of Management, 2010

Online resources:

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Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 332.642.

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12.

Study and analysis of the recent IPOs across different infrastructure sub-sectors and their current valuations / Ritika Gupta by

Gupta, Ritika (2009PGP041)

Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2009-2011)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute of Management, 2010

Online resources:

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Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 332.6.

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13.

Indian IT industry dynamics & equity valuation of major players / Sakshi Sharma by

Sharma, Sakshi (2009PGP045)

Series: Dissertation submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2009-2011)

Material type:

Text

Publication details: Shillong: Rajiv Gandhi Indian Institute of Management, 2010

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 338.47004.

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14.

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Value migration : how to think several moves ahead of the competition / Adrian J. Slywotzky. by

Slywotzky, Adrian J

Material type:

Text

Publication details: Boston, Mass. : Harvard Business School Press, c1996

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.4 SLY [ Shelf 51 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.4 SLY [ Shelf 51 ].

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15.

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Valuation : measuring and managing the value of companies / McKinsey & Company ; Tim Koller, Marc Goedhart, David Wessels. by

Koller, Tim
Goedhart, Marc H
Wessels, David
Copeland, Thomas E, 1946-. Valuation
McKinsey and Company

Edition: 5th ed.

Material type:

Text

Publication details: Hoboken, N.J. : John Wiley & Sons, Inc., c2010

Availability: Items available for loan: Indian Institute Of Management, Shillong (4)Call number: 658.15 KOL [ Shelf 46 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.15 KOL [ Shelf 46 ].

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16.

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Investment Valuation: Tools and Techniques for Determining the Value of Any Asset, / by Aswath Damodaran by

Damodaran, Aswath

Material type:

Text

Publication details: New Delhi : Wiley India , 2012

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.15 DAM [ Shelf 77 ].

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