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The 22 immutable laws of marketing : violate them at your own risk / Al Ries and Jack Trout. by

Edition: 1st ed.

Material type:

Text

Publication details: New Delhi : Viva Books, 2004

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.8 RIE [ Shelf 67 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.8 RIE [ Shelf 67 ].

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Positioning : the battle for your mind / Al Ries, Jack Trout. by

Material type:

Text

Publication details: New Delhi : Tata McGraw-Hill, c2003

Availability: Items available for loan: Indian Institute Of Management, Shillong (2)Call number: 659.1 RIE [ Shelf 72 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 659.1 RIE [ Shelf 72 ].

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Positioning : the battle for your mind / by Al Ries and Jack Trout. by

Edition: Indian ed.

Material type:

Text

Publication details: New York : McGraw-Hill, c2001

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 659.1 RIE [ Shelf 80].

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