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281.

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Making marketing happen : how great companies make strategic planning work for them / Brian D. Smith. by

Smith, Brian D. (Brian David), 1961-

Material type:

Text

Publication details: Oxford ; Boston : Elsevier/Butterworth-Heinemann, 2005

Availability: Items available for loan: Indian Institute Of Management, Shillong (2)Call number: 658.8101 SMI [ Shelf 69 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.8101 SMI [ Shelf 69 ].

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282.

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The management and marketing of services / Peter Mudie and Angela Cottam. by

Mudie, Peter
Cottam, Angela

Edition: 2nd ed.

Material type:

Text

Publication details: Oxford ; Boston : Butterworth Heinemann, 1999

Online resources:

Click here to access online
Click here to access online

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283.

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The adventures of an IT leader / Robert D. Austin, Richard L. Nolan, Shannon O'Donnell. by

Austin, Robert D. (Robert Daniel), 1962-
Nolan, Richard L
O'Donnell, Shannon

Material type:

Text

Publication details: Boston, Mass. : Harvard Business Press, c2009

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 004.0684 AUS [ Shelf 3 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 004.0684 AUS [ Shelf 3 ].

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284.

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Harvard business review on emerging markets. Series: The Harvard business review paperback series

Material type:

Text

Publication details: Boston, Mass. : Harvard Business School Pub. Co., c2008

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.84091724 HBR [ Shelf 8 ]. Not available: Indian Institute Of Management, Shillong: Checked out (1).

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285.

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Leadership : research findings, practice, and skills / Andrew J. DuBrin. by

DuBrin, Andrew J

Edition: 5th ed.

Material type:

Text

Publication details: Boston : Houghton Mifflin company, c2010

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 303.34 DUB [ Shelf 18 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 303.34 DUB [ Shelf 18 ].

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286.

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The heart of change : real-life stories of how people change their organizations / John P. Kotter, Dan S. Cohen. by

Kotter, John P, 1947-
Cohen, Dan S

Material type:

Text

Publication details: Boston, Mass. : Harvard Business School Press, c2002

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.4 KOT [ Shelf 51 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.4 KOT [ Shelf 51 ].

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287.

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Managing employee retention : a strategic accountability approach / Jack J. Phillips, Adele O. Connell. by

Phillips, Jack J, 1945-
Connell, Adele O

Series: Improving human performance series

Material type:

Text

Publication details: Amsterdam ; Boston, MA : Alexandria, Va. : Butterworth-Heinemann ; Society for Human Resource Management, c2003

Availability: No items available.

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288.

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Cases in Consumer Behavior / Mifflin Houghton by

Houghton, Mifflin

Material type:

Text

Publication details: Boston, Newyork : Cengage Learning, 2004

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.8342 HOU [ Shelf 70 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.8342 HOU [ Shelf 70 ].

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289.

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Value migration : how to think several moves ahead of the competition / Adrian J. Slywotzky. by

Slywotzky, Adrian J

Material type:

Text

Publication details: Boston, Mass. : Harvard Business School Press, c1996

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.4 SLY [ Shelf 51 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.4 SLY [ Shelf 51 ].

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290.

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Principles of project finance / E.R. Yescombe. by

Yescombe, E. R

Material type:

Text

Publication details: Amsterdam ; Boston : Academic Press, c2002

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.15 YES [ Shelf 46 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.15 YES [ Shelf 46 ].

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291.

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Enterprise 2.0 : new collaborative tools for your organization's toughest challenges / Andrew McAfee. by

McAfee, Andrew

Material type:

Text

Publication details: Boston, Mass. : Harvard Business Press, c2009

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.4038 MCA [ Shelf 51 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.4038 MCA [ Shelf 51 ].

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292.

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The progress principle : using small wins to ignite joy, engagement, and creativity at work / Teresa Amabile, Steven Kramer. by

Amabile, Teresa
Kramer, Steven

Material type:

Text

Publication details: Boston, Mass. : Harvard Business Review Press, c2011

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.314 AMA [ Shelf 3 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.314 AMA [ Shelf 3 ].

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293.

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Negotiation : readings, exercises, and cases. by

Lewicki, Roy J
Saunders, David M
Minton, John W, 1946-

Edition: 3rd ed. / [edited by] Roy J. Lewicki, David M. Saunders, John W. Minton.

Material type:

Text

Publication details: Boston : Irwin/McGraw-Hill, c1999

Availability: Items available for loan: Indian Institute Of Management, Shillong (2)Call number: 658.4052 LEW [ Shelf 59 ], ...

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294.

The company of the future : Meeting thr management challenges of the communications revolution / Frances Cairncross. by

Cairncross, Frances

Material type:

Text

Publication details: Boston, Mass. : Profile Books, c2002

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.4 CAI [ Shelf 78].

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295.

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When bubbles burst : surviving the financial fallout / John Calverley. by

Calverley, John

Material type:

Text

Publication details: Boston : Nicholas Brealey Pub., c2009

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 338.5 CAL [ Shelf 75 ].

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296.

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Zen master who? : a guide to the people and stories of Zen / James Ishmael Ford ; foreword by Barry Magid. by

Ford, James Ishmael

Material type:

Text

Publication details: Boston : Wisdom Publications, 2006

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 294.3 FOR [ Shelf 73 ].

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297.

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Beyond greed and fear : understanding behavioral finance and the psychology of investing / Hersh Shefrin. by

Shefrin, Hersh, 1948-

Series: Financial Management Association survey and synthesis series

Material type:

Text

Publication details: Boston, Mass. : Harvard Business School Press, c2000

Availability: Items available for loan: Indian Institute Of Management, Shillong (2)Call number: 332.6019 SHE [ Shelf 5 ], ...

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298.

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Business and society : stakeholders, ethics, public policy / Anne T. Lawrence, James Weber. by

Lawrence, Anne T
Weber, James (Business ethics professor)

Edition: 12th ed.

Material type:

Text

Publication details: Boston : McGraw-Hill Irwin, c2008

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.408 LAW [ Shelf 79].

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299.

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Conquering the chaos : win in India, win everywhere / Ravi Venkatesan. by

Venkatesan, Ravi

Material type:

Text

Publication details: Boston, Mass. : Harvard Business Review Press, [2013]

Availability: Items available for loan: Indian Institute Of Management, Shillong (3)Call number: 658.0490954 VEN [ Shelf 3 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.0490954 VEN [ Shelf 3 ]. Not available: Indian Institute Of Management, Shillong: Checked out (1).

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300.

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Supply chain logistics management / Donald J. Bowersox, David J. Closs, M. Bixby Cooper. by

Bowersox, Donald J
Closs, David J
Cooper, M. Bixby

Edition: 2nd ed.

Material type:

Text

Publication details: Boston, Mass. : McGraw-Hill/Irwin, 2007

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.7 BOW [ Shelf 79].

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