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21.

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Understanding consumers : building powerful brands using consumer research / M. G. Parameswaran. by

Parameswaran, M. G

Material type:

Text

Publication details: New Delhi : Tata McGraw-Hill, 2003

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.834 PAR [ Shelf 70 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.834 PAR [ Shelf 70 ].

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22.

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Cost management : measuring, monitoring, and motivating performance / Leslie G. Eldenburg, Susan K. Wolcott. by

Eldenburg, Leslie
Wolcott, Susan K

Material type:

Text

Publication details: Hoboken, NJ : John Wiley, c2005

Online resources:

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Availability: Items available for loan: Indian Institute Of Management, Shillong (4)Call number: 658.1552 ELD [ Shelf 48 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.1552 ELD [ Shelf 48 ].

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23.

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Advertising management / Rajeev Batra, John G. Myers, David A. Aaker. by

Batra, Rajeev
Myers, John G, 1933-
Aaker, David A

Edition: 5th ed.

Material type:

Text

Publication details: Upper Saddle River, N.J. : Prentice Hall, c1996

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 659.1 BAT [ Shelf 72 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 659.1 BAT [ Shelf 72 ].

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24.

Principles of supply chain management : a balanced approach / Joel D. Wisner, G. Keong Leong, Keah-Choon Tan. by

Wisner, Joel D
Leong, G. Keong
Tan, Keah-Choon

Material type:

Text

Publication details: Mason, OH : South-western, c2005

Online resources:

Click here to access online

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.7 WIS [ Shelf 65 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.7 WIS [ Shelf 65 ].

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25.

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Logistics and supply chain management : cases and concepts / G. Raghuram and N. Rangaraj. by

Raghuram, G
Rangaraj, N

Material type:

Text

Publication details: Delhi : Macmillan, 2000

Availability: Items available for loan: Indian Institute Of Management, Shillong (1)Call number: 658.7 RAG [ Shelf 65 ]. Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.7 RAG [ Shelf 65 ].

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26.

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Embracing uncertainty : the essence of leadership / Phillip G. Clampitt and Robert J. DeKoch. by

Clampitt, Phillip G
Dekoch, Robert J, 1952-

Material type:

Text

Publication details: New Delhi : Princtice Hall India c2001

Availability: Items available for loan: Indian Institute Of Management, Shillong (4)Call number: 658.4092 CLA [ Shelf 61 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.4092 CLA [ Shelf 61 ].

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27.

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Globalization and change in Asia / edited by Dennis A. Rondinelli, John M. Heffron. by

Rondinelli, Dennis A
Heffron, John M
Pacific Basin Research Center

Material type:

Text

Publication details: Boulder : Lynne Rienner Publishers, 2008

Online resources:

Click here to access online

Availability: Items available for loan: Indian Institute Of Management, Shillong (2)Call number: 658.406 RON [ Shelf 60 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.406 RON [ Shelf 60 ].

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28.

Theory of organization development and change / Thomas G. Cummings and Christopher G. Worley. by

Cummings, Thomas G
Worley, Christopher G

Material type:

Text

Publication details: Delhi : South-western, 2005

Availability: Items available for loan: Indian Institute Of Management, Shillong (4)Call number: 658.406 CUM [ Shelf 60 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.406 CUM [ Shelf 60 ].

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29.

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Production and operations management / Alan Muhlemann, John Oakland Keith Lockyer. by

Muhlemann, Alan
Lockyer, K. G
Oakland, John S
Lockyer, K. G. Factory and production management

Edition: 6th ed.

Material type:

Text

Publication details: London : New York, NY : Pitman ; Nichols, 1992

Availability: Items available for loan: Indian Institute Of Management, Shillong (2)Call number: 658.503 MUH [ Shelf 64 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.503 MUH [ Shelf 64 ].

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30.

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Operations management : contemporary concepts and cases / Roger G. Schroeder ; with contributions from Susan Meyer Goldstein, M. Johnny Rungtusanatham. by

Schroeder, Roger G
Goldstein, Susan Meyer
Rungtusanatham, M. Johnny

Edition: 4th ed.

Material type:

Text

Publication details: Boston : McGraw-Hill Irwin, c2008

Online resources:

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Availability: Items available for loan: Indian Institute Of Management, Shillong (4)Call number: 658.5 SCH [ Shelf 63 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.5 SCH [ Shelf 63 ].

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31.

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The executive's guide to information technology / John Baschab, Jon Piot ; foreword by Nicholas G. Carr. by

Baschab, John, 1968-
Piot, Jon, 1966-

Edition: 2nd ed.

Material type:

Text

Publication details: Hoboken, N.J. : John Wiley & Sons, c2007

Online resources:

Click here to access online
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Availability: Items available for loan: Indian Institute Of Management, Shillong (4)Call number: 004 BAS [ Shelf 9 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 004 BAS [ Shelf 9 ].

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32.

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Mastering data warehouse design : relational and dimensional techniques / Claudia Imhoff, Nicholas Galemmo, Jonathan G. Geiger. by

Imhoff, Claudia
Galemmo, Nicholas, 1955-
Geiger, Jonathan G

Material type:

Text

Publication details: Indianapolis, IN : Wiley Pub., c2003

Online resources:

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Availability: Items available for loan: Indian Institute Of Management, Shillong (3)Call number: 005.74 IMH [ Shelf 11 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 005.74 IMH [ Shelf 11 ].

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33.

Decision support and data warehouse systems / Efrem G. Mallach. by

Mallach, Efrem, 1942-

Material type:

Text

Publication details: Boston : Irwin/McGraw-Hill, c2000

Online resources:

Click here to access online
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Availability: Items available for loan: Indian Institute Of Management, Shillong (4)Call number: 006.3 MAL [ Shelf 12 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 006.3 MAL [ Shelf 12 ].

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34.

Introduction to data mining with case studies / G. K. Gupta. by

Gupta, G. K

Material type:

Text

Publication details: New Delhi : Prentice-Hall, 2006

Availability: Items available for loan: Indian Institute Of Management, Shillong (2)Call number: 006.312 GUP [ Shelf 12 ], ...

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35.

Business analysis & valuation : using financial statements / Krishna G. Palepu, Paul M. Healy, Victor L. Bernard. by

Palepu, Krishna G, 1954-
Healy, Paul M
Bernard, Victor L. (Victor Lewis), 1952-

Edition: 3rd ed.

Material type:

Text

Publication details: Mason, Ohio : Thomson/South-Western College Pub., c2004

Other title:

Business analysis and valuation

Availability: Items available for loan: Indian Institute Of Management, Shillong (5)Call number: 657.3 PAL [ Shelf 39 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 657.3 PAL [ Shelf 39 ].

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36.

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Practicals in cost accounts : for B.com part III; CA Inter; ICWA and banking examinations / P. G. Itnal. by

Itnal, P. G

Material type:

Text

Publication details: New Delhi : Atalntic publishers, 1999

Availability: Items available for loan: Indian Institute Of Management, Shillong (5)Call number: 657.42 ITN [ Shelf 40 ], ...

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37.

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Practicals in financial accounts : for B.com Part-I, CA Inter, ICWA banking examinations etc / P. G. Itnal. by

Itnal, P. G

Material type:

Text

Publication details: New Delhi : Atlantic publisher, 2001

Availability: Items available for loan: Indian Institute Of Management, Shillong (9)Call number: 657 ITN [ Shelf 39 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 657 ITN [ Shelf 39 ].

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38.

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Strategic management of information systems in healthcare / [edited by] Gordon D. Brown, Tamara T. Stone, Timothy B. Patrick. by

Brown, G. D. (Gordon D.), Ph.D
Stone, Tamara
Patrick, Timothy B

Material type:

Text

Publication details: Chicago, IL : Washington, DC : Health Administration Press ; AUPHA Press, c2005

Availability: Items available for loan: Indian Institute Of Management, Shillong (3)Call number: 658.40120285 BRO [ Shelf 52 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.40120285 BRO [ Shelf 52 ].

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39.

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Reengineering MIS : aligning information technology and business operations / Kevin G. Coleman ... [et al.]. by

Coleman, Kevin G, 1957-

Material type:

Text

Publication details: Harrisburg, Pa., USA : Idea Group Pub., c1996

Other title:

Reengineering management information systems

Availability: Items available for loan: Indian Institute Of Management, Shillong (4)Call number: 658.4038 COL [ Shelf 54 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.4038 COL [ Shelf 54 ].

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40.

Information systems for modern management / Robert G. Murdick, Joel E. Ross, James R. Claggett. by

Murdick, Robert G
Ross, Joel E
Claggett, James R, 1951-

Edition: 3rd ed.

Material type:

Text

Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1984

Availability: Items available for loan: Indian Institute Of Management, Shillong (4)Call number: 658.4038011 MUR [ Shelf 54 ], ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.4038011 MUR [ Shelf 54 ].

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