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The marketing whitebook 2011-12

Contributor(s): Material type: Continuing resourcePublication details: New Delhi : BusinessworldDescription: 452p. : ill. (some col.), col. maps ; 22 cmISBN:
  • 9788190845274
Other title:
  • Marketing white book
  • Businessworld marketing whitebook
  • BW marketing whitebook
Subject(s): DDC classification:
  • 658.8 BUS
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Reference Indian Institute Of Management, Shillong 658.8 BUS (Browse shelf(Opens below)) 0 Not for loan 0010532
Book Indian Institute Of Management, Shillong 658.8 BUS (Browse shelf(Opens below)) 1 Available 0010533

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"The essential handbook for marketers"--Cover.

Description based on: 2005.

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