The Handbook of Marketing Communications : An Integrated Approach / P.R. Smith and Jonathan Taylor

By: Material type: TextPublication details: New Delhi : Kogan Page , 2003Edition: 3rd.edDescription: xvi, 640p ill. 24cmISBN:
  • 9798175542333
Subject(s): DDC classification:
  • 658.804 SMI [ Shelf 15 ]
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Reference Indian Institute Of Management, Shillong 658.804 SMI [ Shelf 15 ] (Browse shelf(Opens below)) Not for loan 0007748

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