Customer relationship management : emerging concepts, tools, and applications / editors, Jagdish N. Sheth, Atul Parvatiyar, G. Shainesh.
Material type:
TextPublication details: New Delhi : Tata McGraw-Hill Pub. Co., c2001.Description: xv, 544 p. : ill. ; 25 cmSubject(s): DDC classification: - 658.812 SHE [ Shelf 69 ]
- 658.812 SHE
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Indian Institute Of Management, Shillong | 658.812 SHE [ Shelf 69 ] (Browse shelf(Opens below)) | 0 | Available | 0006212 | |||||||||||||
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Book
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Indian Institute Of Management, Shillong | 658.812 SHE [ Shelf 69 ] (Browse shelf(Opens below)) | 1 | Available | 0006213 |
Includes bibliographical references.
Papers presented at an international conference.
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