Marketing research : (Record no. 942)

MARC details
000 -LEADER
fixed length control field 01059nam a2200265 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063231.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1412947960 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412947961 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1412947979 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412947978 (pbk.)
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 202109271513
Level of effort used to assign nonsubject heading access points staff
Level of effort used to assign subject headings 201302151515
Level of effort used to assign classification staff
Level of effort used to assign subject headings 200908030038
Level of effort used to assign classification staff
-- 200908030037
-- staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number 658.83
Item number KOL
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number KOL [ Shelf 80]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kolb, Bonita M.
245 ## - TITLE STATEMENT
Title Marketing research :
Remainder of title a practical approach /
Statement of responsibility, etc. Bonita Kolb.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Los Angeles :
Name of publisher, distributor, etc. SAGE,
Date of publication, distribution, etc. 2008.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 292 p. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. [280]-287) and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
856 ## - ELECTRONIC LOCATION AND ACCESS
-- ublisher description
Uniform Resource Identifier <a href=" http://www.loc.gov/catdir/enhancements/fy0804/2007934524-d.html"> http://www.loc.gov/catdir/enhancements/fy0804/2007934524-d.html</a>
856 ## - ELECTRONIC LOCATION AND ACCESS
-- able of contents only
Uniform Resource Identifier <a href=" http://www.loc.gov/catdir/enhancements/fy0804/2007934524-t.html"> http://www.loc.gov/catdir/enhancements/fy0804/2007934524-t.html</a>
991 ## -
-- VIRTUA40
991 ## -
-- VTLSSORT0080*0200*0201*0202*0203*0500*0820*1000*2450*2600*3000*5040*6500*8560*8561*9992
909 ## -
-- 955
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Copy number Koha item type
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 03/08/2009   658.83 KOL [ Shelf 80] 0003379   Reference
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