Strategic marketing : (Record no. 933)

MARC details
000 -LEADER
fixed length control field 01120nam a2200265 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063231.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0761993215 (USHB)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0761993223 (US-PB)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8170367867 (India-HB)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8170367875 (India-PB)
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 202109271436
Level of effort used to assign nonsubject heading access points staff
Level of effort used to assign subject headings 201302141623
Level of effort used to assign classification staff
Level of effort used to assign subject headings 200908030002
Level of effort used to assign classification staff
-- 200908030002
-- staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number 658.802
Item number XAN
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number XAN [ Shelf 80]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Xavier, M. J.,
Dates associated with a name 1953-
245 ## - TITLE STATEMENT
Title Strategic marketing :
Remainder of title a guide for developing sustainable competitive advantage /
Statement of responsibility, etc. M.J. Xavier.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi ;
-- Thousand Oaks, Calif. :
Name of publisher, distributor, etc. Response Books,
Date of publication, distribution, etc. c1999.
300 ## - PHYSICAL DESCRIPTION
Extent 359 p. :
Other physical details ill. ;
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
856 ## - ELECTRONIC LOCATION AND ACCESS
-- able of contents only
Uniform Resource Identifier <a href=" http://www.loc.gov/catdir/enhancements/fy0657/99011086-t.html"> http://www.loc.gov/catdir/enhancements/fy0657/99011086-t.html</a>
856 ## - ELECTRONIC LOCATION AND ACCESS
-- ublisher description
Uniform Resource Identifier <a href=" http://www.loc.gov/catdir/enhancements/fy0660/99011086-d.html"> http://www.loc.gov/catdir/enhancements/fy0660/99011086-d.html</a>
991 ## -
-- VIRTUA40
991 ## -
-- VTLSSORT0080*0200*0201*0202*0203*0500*0820*1000*2450*2600*3000*5040*6500*8560*8561*9992
909 ## -
-- 946
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Copy number Koha item type
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 03/08/2009   658.802 XAN [ Shelf 80] 0005006   Reference
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