Marketing Management / (Record no. 5480)

MARC details
000 -LEADER
fixed length control field 00971cam a22002658i 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063332.0
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2021-016494
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789367138199
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 202507101633
Level of effort used to assign nonsubject heading access points staff
Level of effort used to assign subject headings 202507101632
Level of effort used to assign classification staff
Level of effort used to assign subject headings 202507101617
Level of effort used to assign classification staff
Level of effort used to assign subject headings 202507101616
Level of effort used to assign classification staff
-- 202507101606
-- staff
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 ## - TITLE STATEMENT
Title Marketing Management /
Statement of responsibility, etc. Philip Kotler , Kevin Lane Keller, Alexander Chernev, Jagdish N. Sheth and G. Shainesh.
250 ## - EDITION STATEMENT
Edition statement Seventeenth edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, NJ :
Name of publisher, distributor, etc. Pearson ,
Date of publication, distribution, etc. 2025
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 649 pages.:
Other physical details ill. ;
Dimensions 24 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Chernev, Alexander
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Sheth,Jagdish N
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Shainesh, G
991 ## -
-- VIRTUA
991 ## -
-- VTLSSORT0080*0100*0200*0820*1000*2450*2500*2600*3000*5040*6500*7000*7001*7002*7003*9992
909 ## -
-- 6071
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Copy number Koha item type Date last seen Date due Date last checked out Total renewals
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017839   Reference        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017840 1 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017841 2 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017842 3 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017843 4 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017844 5 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017845 6 Book 25/03/2026      
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017846 7 Book        
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        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017848 9 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017849 10 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017850 11 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017851 12 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017852 13 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017853 14 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017854 15 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017855 16 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017856 17 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017857 18 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017858 19 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017859 20 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017860 21 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017861 22 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017862 23 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017863 24 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017864 25 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017865 26 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017866 27 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017867 28 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017868 29 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025 2 658.8 KOT 0017869 30 Book 09/03/2026 20/03/2026 09/03/2026  
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        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017871 32 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017872 33 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017873 34 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017874 35 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017875 36 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017876 37 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017877 38 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017878 39 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017879 40 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017880 41 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017881 42 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017882 43 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017883 44 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017884 45 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017885 46 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017886 47 Book        
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        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017888 49 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017889 50 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017890 51 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017891 52 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017892 53 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017893 54 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017894 55 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017895 56 Book 23/03/2026      
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017896 57 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017897 58 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017898 59 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017899 60 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017900 61 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017901 62 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017902 63 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017903 64 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017904 65 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017905 66 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017906 67 Book 24/03/2026      
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017907 68 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017908 69 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017909 70 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017910 71 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017911 72 Book   22/08/2025    
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017912 73 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017913 74 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017914 75 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017915 76 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017916 77 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017917 78 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017918 79 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017919 80 Book        
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 10/07/2025   658.8 KOT 0017920 81 Book        
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