The Handbook of Marketing scales : (Record no. 5154)

MARC details
000 -LEADER
fixed length control field 00812nam a2200229 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063328.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412980180
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 202111261142
Level of effort used to assign nonsubject heading access points staff
Level of effort used to assign subject headings 202111081304
Level of effort used to assign classification staff
Level of effort used to assign subject headings 202009181526
Level of effort used to assign classification staff
Level of effort used to assign subject headings 201810311318
Level of effort used to assign classification staff
-- 201711271525
-- staff
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number BEA [ Shelf 15 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bearden, William O
245 ## - TITLE STATEMENT
Title The Handbook of Marketing scales :
Remainder of title Multi - Item Measures for Markeeting and Consumer Behaviour Research
250 ## - EDITION STATEMENT
Edition statement 3rd edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. SAGE
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 603p. ;
Other physical details 29 cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bearden , William .O
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Netemeyer ,Richard G
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Haws , Kelly L
991 ## -
-- VIRTUA40
991 ## -
-- VTLSSORT0080*0200*0820*1000*2450*2500*2600*3000*6500*7000*7001*7002*9992
909 ## -
-- 5702
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Copy number Koha item type
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 27/11/2017   658.83 BEA [ Shelf 15 ] 0012270 1 Book
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 28/11/2017   658.83 BEA [ Shelf 15 ] 0012269   Reference
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