Social media intelligence / (Record no. 4658)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01057cam a2200253 i 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260112063321.0 |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2013-030426 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781107031203 (hardback : alk. paper) |
| 039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 202111051501 |
| Level of effort used to assign nonsubject heading access points | staff |
| Level of effort used to assign subject headings | 201412221705 |
| Level of effort used to assign classification | staff |
| Level of effort used to assign subject headings | 201412031737 |
| Level of effort used to assign classification | staff |
| Level of effort used to assign subject headings | 201412011033 |
| Level of effort used to assign classification | staff |
| -- | 201412011031 |
| -- | staff |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 302.23 1 |
| Item number | MOE [ Shelf 17 ] |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Moe, Wendy. |
| 245 ## - TITLE STATEMENT | |
| Title | Social media intelligence / |
| Statement of responsibility, etc. | Wendy W. Moe, University of Maryland, College Park, David A. Schweidel, Emory University, Atlanta, Georgia. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Cambridge : |
| Name of producer, publisher, distributor, manufacturer | Cambridge University Press, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2014. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 194 pages : |
| Other physical details | illustrations ; |
| Dimensions | 23 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Consumers |
| General subdivision | Research. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Social media. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Social aspects. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet marketing |
| General subdivision | Social aspects. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Schweidel, David A., |
| Dates associated with a name | 1981- |
| 991 ## - | |
| -- | VIRTUA |
| 991 ## - | |
| -- | VTLSSORT0080*0100*0200*0820*1000*2450*2640*3000*5040*6500*6501*6502*6503*7000*9992 |
| 909 ## - | |
| -- | 5195 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 01/12/2014 | 302.23 1 MOE [ Shelf 17 ] | 0011572 | Book | ||||||
| Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 01/12/2014 | 302.23 1 MOE [ Shelf 17 ] | 0011573 | 1 | Book |