Social media intelligence / (Record no. 4658)

MARC details
000 -LEADER
fixed length control field 01057cam a2200253 i 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063321.0
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2013-030426
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781107031203 (hardback : alk. paper)
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 202111051501
Level of effort used to assign nonsubject heading access points staff
Level of effort used to assign subject headings 201412221705
Level of effort used to assign classification staff
Level of effort used to assign subject headings 201412031737
Level of effort used to assign classification staff
Level of effort used to assign subject headings 201412011033
Level of effort used to assign classification staff
-- 201412011031
-- staff
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.23 1
Item number MOE [ Shelf 17 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Moe, Wendy.
245 ## - TITLE STATEMENT
Title Social media intelligence /
Statement of responsibility, etc. Wendy W. Moe, University of Maryland, College Park, David A. Schweidel, Emory University, Atlanta, Georgia.
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Cambridge :
Name of producer, publisher, distributor, manufacturer Cambridge University Press,
Date of production, publication, distribution, manufacture, or copyright notice 2014.
300 ## - PHYSICAL DESCRIPTION
Extent x, 194 pages :
Other physical details illustrations ;
Dimensions 23 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumers
General subdivision Research.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social media.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Social aspects.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing
General subdivision Social aspects.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Schweidel, David A.,
Dates associated with a name 1981-
991 ## -
-- VIRTUA
991 ## -
-- VTLSSORT0080*0100*0200*0820*1000*2450*2640*3000*5040*6500*6501*6502*6503*7000*9992
909 ## -
-- 5195
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Copy number Koha item type
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 01/12/2014   302.23 1 MOE [ Shelf 17 ] 0011572   Book
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 01/12/2014   302.23 1 MOE [ Shelf 17 ] 0011573 1 Book
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