Impact of advertisements on children in influencing family buying decisions / (Record no. 4308)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00828nam a2200205 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260112063316.0 |
| 039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201401311231 |
| Level of effort used to assign nonsubject heading access points | staff |
| -- | 201401311229 |
| -- | staff |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.10835 |
| Item number | KAM |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kammili, Prasad T.S. |
| 245 ## - TITLE STATEMENT | |
| Title | Impact of advertisements on children in influencing family buying decisions / |
| Statement of responsibility, etc. | Prasad T.S. Kammili |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Hyderabad : |
| Name of publisher, distributor, etc. | Jawaharlal Nehru Technology University, |
| Date of publication, distribution, etc. | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 889p. : |
| Other physical details | ill. tab. ; |
| Dimensions | 29 cm |
| 490 ## - SERIES STATEMENT | |
| Series statement | A synopsis submitted in the partial fulfillment of the requirements for the award of the award of the degree of Doctor of Philosophy |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mass media and children. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Children |
| General subdivision | Attitudes. |
| 991 ## - | |
| -- | VIRTUA40 |
| 991 ## - | |
| -- | VTLSSORT0080*0820*1000*2450*2600*3000*4900*6500*6501*6502*9992 |
| 909 ## - | |
| -- | 4834 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 31/01/2014 | 659.10835 KAM | 0010988 | 1 | Reports | |||||
| Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 07/07/2014 | 659.10835 KAM | 0011318 | Reports |