Cases in Consumer Behavior / (Record no. 3586)

MARC details
000 -LEADER
fixed length control field 00803nam a2200217 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063306.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780130665584
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 202110071540
Level of effort used to assign nonsubject heading access points staff
Level of effort used to assign subject headings 202110071539
Level of effort used to assign classification staff
Level of effort used to assign subject headings 201301180415
Level of effort used to assign classification staff
Level of effort used to assign subject headings 201110180544
Level of effort used to assign classification staff
-- 201107130519
-- staff
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342
Item number McE [ Shelf 70 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name McEnally, Martha
245 ## - TITLE STATEMENT
Title Cases in Consumer Behavior /
Statement of responsibility, etc. Martha McEnally
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, New Jersey:
Name of publisher, distributor, etc. Prentice Hall;
Date of publication, distribution, etc. 2002
300 ## - PHYSICAL DESCRIPTION
Extent 94p.:
Dimensions 28cm.
490 ## - SERIES STATEMENT
Series statement Cases in Consumer Behavior, VOl 1.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer
General subdivision Case Studies
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer Behavior
General subdivision Case Studies
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Reseearch
General subdivision Case Studies
991 ## -
-- VIRTUA40
991 ## -
-- VTLSSORT0080*0200*0820*1000*2450*2600*3000*4900*6500*6501*6502*9992
909 ## -
-- 4045
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Copy number Koha item type
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 18/10/2011   658.8342 McE [ Shelf 70 ] 0010067   Reference
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 18/10/2011   658.8342 McE [ Shelf 70 ] 0010068 1 Book
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