Normal view MARC view ISBD view

Marketing research : (Record no. 238)

MARC details
000 -LEADER
fixed length control field	00836nam a2200217 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20260112063221.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0070600910
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description	202110071429
Level of effort used to assign nonsubject heading access points	staff
Level of effort used to assign subject headings	201301180348
Level of effort used to assign classification	staff
Level of effort used to assign subject headings	201301180348
Level of effort used to assign classification	staff
Level of effort used to assign subject headings	201010120513
Level of effort used to assign classification	staff
--	200907260252
--	staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	658.83
Item number	COO
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.83
Item number	COO [ Shelf 70 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Cooper, Donald R.
245 ## - TITLE STATEMENT
Title	Marketing research :
Remainder of title	concepts and cases /
Statement of responsibility, etc.	Donald R. Cooper and Pamela S. Schindler.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New Delhi :
Name of publisher, distributor, etc.	McGraw-Hill,
Date of publication, distribution, etc.	2006.
300 ## - PHYSICAL DESCRIPTION
Extent	771 p. ;
Dimensions	28 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing research.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Schindler, Pamela S.
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier	<a href=" http://10.10.1.6/eresource/BusinessResearchMethod/BusinessResearchMethod.pdf "> http://10.10.1.6/eresource/BusinessResearchMethod/BusinessResearchMethod.pdf </a>
Link text	Download PDF
991 ## -
--	VIRTUA40
991 ## -
--	VTLSSORT00800200050008201000245026003000650070008560*9992
909 ## -
--	245

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total checkouts	Full call number	Barcode	Copy number	Koha item type
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	26/07/2009		658.83 COO [ Shelf 70 ]	0005188	1	Book
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	26/07/2009		658.83 COO [ Shelf 70 ]	0005187		Reference