Normal view MARC view ISBD view

Marketing : (Record no. 2167)

MARC details
000 -LEADER
fixed length control field	00861nam a2200229 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20260112063247.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9788175542860
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description	202110121158
Level of effort used to assign nonsubject heading access points	staff
Level of effort used to assign subject headings	201301070412
Level of effort used to assign classification	staff
Level of effort used to assign subject headings	201002240217
Level of effort used to assign classification	staff
--	201002240216
--	staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	658.8
Item number	GRO
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	GRO [ Shelf 66 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Groucutt, Jon.
245 ## - TITLE STATEMENT
Title	Marketing :
Remainder of title	essential principles, new realities /
Statement of responsibility, etc.	Jonathan Groucutt, Peter Leadley, Patrick Forsyth.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	London ;
--	Sterling, VA :
Name of publisher, distributor, etc.	Kogan Page,
Date of publication, distribution, etc.	2004.
300 ## - PHYSICAL DESCRIPTION
Extent	xviii, 540 p. :
Other physical details	ill. ;
Dimensions	25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliographical references (p. [521]-530) and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Leadley, Peter,
Dates associated with a name	1943-
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Forsyth, Patrick.
991 ## -
--	VIRTUA40
991 ## -
--	VTLSSORT0080020005000820100024502600300050406500700070019992
909 ## -
--	2254

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total checkouts	Full call number	Barcode	Copy number	Koha item type
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	25/02/2010		658.8 GRO [ Shelf 66 ]	0007835		Reference
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	25/02/2010		658.8 GRO [ Shelf 66 ]	0007836	1	Book