Guerrilla marketing research : (Record no. 2115)

MARC details
000 -LEADER
fixed length control field 00837nam a2200205 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063247.0
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 202110071434
Level of effort used to assign nonsubject heading access points staff
Level of effort used to assign subject headings 201301180105
Level of effort used to assign classification staff
Level of effort used to assign subject headings 201003050422
Level of effort used to assign classification staff
Level of effort used to assign subject headings 201002190020
Level of effort used to assign classification staff
-- 201002190019
-- staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number 658.83
Item number KAD
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number KAD [ Shelf 70 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kaden, Robert J.
245 ## - TITLE STATEMENT
Title Guerrilla marketing research :
Remainder of title marketing research techniques that can help any business make more money /
Statement of responsibility, etc. Robert J Kaden.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London ;
-- Philadelphia :
Name of publisher, distributor, etc. Kogan Page,
Date of publication, distribution, etc. 2006.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, [232] p. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Includes bibliographical references (p. [233]) and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Small business
General subdivision Management.
991 ## -
-- VIRTUA40
991 ## -
-- VTLSSORT0080*0500*0820*1000*2450*2600*3000*5000*6500*6501*9992
909 ## -
-- 2189
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Copy number Koha item type
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 05/03/2010   658.83 KAD [ Shelf 70 ] 0007735   Reference
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 05/03/2010   658.83 KAD [ Shelf 70 ] 0007736 1 Book
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