Guerrilla marketing research : marketing research techniques that can help any business make more money /
Kaden, Robert J.
Guerrilla marketing research : marketing research techniques that can help any business make more money / Robert J Kaden. - London ; Philadelphia : Kogan Page, 2006. - xiv, [232] p. ; 24 cm.
Includes bibliographical references (p. [233]) and index.
Marketing research.
Small business -- Management.
658.83 / KAD
658.83 / KAD [ Shelf 70 ]
Guerrilla marketing research : marketing research techniques that can help any business make more money / Robert J Kaden. - London ; Philadelphia : Kogan Page, 2006. - xiv, [232] p. ; 24 cm.
Includes bibliographical references (p. [233]) and index.
Marketing research.
Small business -- Management.
658.83 / KAD
658.83 / KAD [ Shelf 70 ]