Marketing strategy : (Record no. 180)

MARC details
000 -LEADER
fixed length control field 00660nam a2200205 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063220.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 813150543X
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8131505434
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 202110121340
Level of effort used to assign nonsubject heading access points staff
Level of effort used to assign subject headings 201301090022
Level of effort used to assign classification staff
-- 200907250343
-- staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number 658.8
Item number JAI
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number JAI [ Shelf 67 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Jain, Subhash C.
245 ## - TITLE STATEMENT
Title Marketing strategy :
Remainder of title planning, implementation, and control /
Statement of responsibility, etc. Subhash C. Jain.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Pakistan :
Name of publisher, distributor, etc. Cengage Learning,
Date of publication, distribution, etc. 2004.
300 ## - PHYSICAL DESCRIPTION
Extent 673 p. ;
Dimensions 28 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing strategy.
991 ## -
-- VIRTUA40
991 ## -
-- VTLSSORT0080*0200*0201*0500*0820*1000*2450*2600*3000*6500*9992
909 ## -
-- 187
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Copy number Koha item type
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 25/07/2009   658.8 JAI [ Shelf 67 ] 0006452   Reference
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 25/07/2009   658.8 JAI [ Shelf 67 ] 0006453 1 Book
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