Normal view MARC view ISBD view

Global marketing : (Record no. 176)

MARC details
000 -LEADER
fixed length control field	01112cam a22002654a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20260112063220.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780070667082
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description	202110121639
Level of effort used to assign nonsubject heading access points	staff
Level of effort used to assign subject headings	201301090339
Level of effort used to assign classification	staff
Level of effort used to assign subject headings	200907250326
Level of effort used to assign classification	staff
--	200907250325
--	staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	658.804
Item number	JOH
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.804
Item number	JOH [ Shelf 68 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Johansson, Johny K.
245 ## - TITLE STATEMENT
Title	Global marketing :
Remainder of title	foreign entry, local marketing & global management /
Statement of responsibility, etc.	Johny K. Johansson.
250 ## - EDITION STATEMENT
Edition statement	4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Boston :
Name of publisher, distributor, etc.	McGraw-Hill Irwin,
Date of publication, distribution, etc.	c2006.
300 ## - PHYSICAL DESCRIPTION
Extent	xvi, 647 p. :
Other physical details	ill. ;
Dimensions	29 cm.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title	McGraw-Hill/Irwin series in marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Export marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Export marketing
General subdivision	Management.
856 ## - ELECTRONIC LOCATION AND ACCESS
--	ublisher description
Uniform Resource Identifier	<a href=" http://www.loc.gov/catdir/enhancements/fy0623/2005041505-d.html"> http://www.loc.gov/catdir/enhancements/fy0623/2005041505-d.html</a>
856 ## - ELECTRONIC LOCATION AND ACCESS
--	able of contents only
Uniform Resource Identifier	<a href=" http://www.loc.gov/catdir/enhancements/fy0623/2005041505-t.html"> http://www.loc.gov/catdir/enhancements/fy0623/2005041505-t.html</a>
991 ## -
--	VIRTUA
991 ## -
--	VTLSSORT008002000500082010002450250026003000440050406500650185608561*9992
909 ## -
--	183

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total checkouts	Full call number	Barcode	Copy number	Koha item type
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	25/07/2009		658.804 JOH [ Shelf 68 ]	0005151	1	Book
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	25/07/2009		658.804 JOH [ Shelf 68 ]	0005150		Reference