Marketing of high-technology products and innovations / (Record no. 155)

MARC details
000 -LEADER
fixed length control field 01031nam a2200265 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063220.0
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004-007035
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8131700556
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 202110121201
Level of effort used to assign nonsubject heading access points staff
Level of effort used to assign subject headings 201301070416
Level of effort used to assign classification staff
Level of effort used to assign subject headings 200907250149
Level of effort used to assign classification staff
-- 200907250146
-- staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number 658.8
Item number MOH
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number MOH [ Shelf 66 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mohr, Jakki J.
245 ## - TITLE STATEMENT
Title Marketing of high-technology products and innovations /
Statement of responsibility, etc. Jakki Mohr, Sanjit Sengupta, Stanley Slater.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, N.J .:
Name of publisher, distributor, etc. Pearson/Prentice Hall,
Date of publication, distribution, etc. c2006.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 470 p. :
Other physical details ill. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element High technology industries
General subdivision Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Sengupta, Sanjit.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Slater, Stanley F.
856 ## - ELECTRONIC LOCATION AND ACCESS
-- able of contents
Uniform Resource Identifier <a href=" http://www.loc.gov/catdir/toc/ecip0416/2004007035.html"> http://www.loc.gov/catdir/toc/ecip0416/2004007035.html</a>
991 ## -
-- VIRTUA40
991 ## -
-- VTLSSORT0080*0100*0200*0500*0820*1000*2450*2500*2600*3000*5040*6500*7000*7001*8560*9992
909 ## -
-- 162
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Copy number Koha item type
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 25/07/2009   658.8 MOH [ Shelf 66 ] 0005924   Reference
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 25/07/2009   658.8 MOH [ Shelf 66 ] 0005925 1 Book
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