Normal view MARC view ISBD view

Services marketing : (Record no. 149)

MARC details
000 -LEADER
fixed length control field	00936nam a2200253 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20260112063220.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0131138650
035 ## - SYSTEM CONTROL NUMBER
System control number	13311649
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description	202110121346
Level of effort used to assign nonsubject heading access points	staff
Level of effort used to assign subject headings	201301080134
Level of effort used to assign classification	staff
Level of effort used to assign subject headings	200907250120
Level of effort used to assign classification	staff
--	200907250118
--	staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	658.8
Item number	LOV
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	LOV [ Shelf 67 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Lovelock, Christopher H.
245 ## - TITLE STATEMENT
Title	Services marketing :
Remainder of title	people, technology, strategy /
Statement of responsibility, etc.	Christopher Lovelock, Jochen Wirtz.
250 ## - EDITION STATEMENT
Edition statement	5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Upper Saddle River, N.J. :
Name of publisher, distributor, etc.	Pearson/Prentice Hall,
Date of publication, distribution, etc.	c2004.
300 ## - PHYSICAL DESCRIPTION
Extent	xviii, 594 p. :
Other physical details	ill., map ;
Dimensions	26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliographical references and indexes.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Professions
General subdivision	Marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Service industries
General subdivision	Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Wirtz, Jochen.
991 ## -
--	VIRTUA40
991 ## -
--	VTLSSORT008002000350050008201000245025002600300050406500650170009992
909 ## -
--	156

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total checkouts	Full call number	Barcode	Copy number	Koha item type
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	25/07/2009		658.8 LOV [ Shelf 67 ]	0005897		Reference
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	25/07/2009		658.8 LOV [ Shelf 67 ]	0005898	1	Book