Advertising / (Record no. 1472)

MARC details
000 -LEADER
fixed length control field 00758nam a2200229 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063238.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8131703823
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 202109271600
Level of effort used to assign nonsubject heading access points staff
Level of effort used to assign subject headings 201302151630
Level of effort used to assign classification staff
Level of effort used to assign subject headings 200908080307
Level of effort used to assign classification staff
-- 200908080305
-- staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number 659.1
Item number JEF
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number JEF [ Shelf 80]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Jefkins, Frank William.
245 ## - TITLE STATEMENT
Title Advertising /
Statement of responsibility, etc. Frank Jefkins.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Philadelphia, PA :
Name of publisher, distributor, etc. Pearson Education,
Date of publication, distribution, etc. 2000.
300 ## - PHYSICAL DESCRIPTION
Extent 416 p. :
Other physical details ill. ;
Dimensions 22 cm.
500 ## - GENERAL NOTE
General note Place of publication stamped on t.p.
500 ## - GENERAL NOTE
General note Includes index.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Bibliography: p. 230.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising.
991 ## -
-- VIRTUA40
991 ## -
-- VTLSSORT0080*0200*0500*0820*1000*2450*2600*3000*5000*5001*5040*6500*9992
909 ## -
-- 1491
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Copy number Koha item type
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 08/08/2009   659.1 JEF [ Shelf 80] 0005916   Reference
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