Handbook of marketing /
Handbook of marketing /
edited by Barton Weitz and Robin Wensley.
- London ; Thousand Oaks : SAGE, 2002.
- xix, 582 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9781412921206
2003-268088
Marketing.
658.8 / WEI [ Shelf 15 ]
Includes bibliographical references and index.
9781412921206
2003-268088
Marketing.
658.8 / WEI [ Shelf 15 ]