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Principles of Marketing Engineering,/

Lilien, Gary L.

Principles of Marketing Engineering,/ Gary L. Lilien, Arvind Rajaswammy, & Arnaud De Bruyn - Oxford: Trafford Pubs, 2007 - 210p. 24cm

ISBN: 9781425135867

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8 / LIL [ Shelf 67 ]

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