Normal view MARC view ISBD view

Consumer Behaviour and Branding: Concepts, Reading, and Cases /

Kumar, S Ramesh

Consumer Behaviour and Branding: Concepts, Reading, and Cases / S Ramesh Kumar - New Delhi : Pearson, 2009 - xv, 607p. 24cm

ISBN: 9788131722367

Subjects--Topical Terms:
Consumer behavior

Dewey Class. No.: 658.8342 / KUM [ Shelf 70 ]

Place hold
Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)