Managing customers profitably /

Ryals, Lynette.

Managing customers profitably / Lynette Ryals. - Chichester, England ; Hoboken, NJ : John Wiley & Sons, c2008. - xiv, 370 p. : ill. ; 25 cm.

Includes bibliographical references (p. [359]-361) and index.

9780470060636 (cloth) 0470060638 (cloth)


Customer relations -- Management.

658.812 / RYA [ Shelf 80]
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