A framework for marketing management /
Kotler, Philip.
A framework for marketing management / Philip Kotler and Kevin Lane Keller. - 3rd ed. - Upper Saddle River, N.J. : Prentice Hall, 2007. - 382 p. ; 24 cm.
Includes bibliographical references and index.
8131716716
2005-056450
Marketing -- Management.
658.8 / KOT
658.8 / KOT [ Shelf 67 ]
A framework for marketing management / Philip Kotler and Kevin Lane Keller. - 3rd ed. - Upper Saddle River, N.J. : Prentice Hall, 2007. - 382 p. ; 24 cm.
Includes bibliographical references and index.
8131716716
2005-056450
Marketing -- Management.
658.8 / KOT
658.8 / KOT [ Shelf 67 ]