| 000 | 00977nam a2200253 a 4500 | ||
|---|---|---|---|
| 005 | 20260112063231.0 | ||
| 020 | _a9788178298689 (pbk. : alk. paper) | ||
| 039 |
_a201302141616 _bstaff _c200908022353 _d staff _y 200908022352 _z staff |
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| 050 |
_a658.800954 _bJAI |
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| 082 |
_a658.800954 _bJAI [ Shelf 10] |
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| 100 | _aJain, Gautam Raj. | ||
| 245 |
_aMarketing communications industry : _bentrepreneurial case studies / _cGautam Raj Jain, Raunica Ahluwalia. |
||
| 260 |
_aNew Delhi ; _aThousand Oaks : _bResponse Books, _cc2008. |
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| 300 |
_a189 p. ; _c18 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 |
_aAdvertising _z India. |
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| 650 |
_aMarketing _z India. |
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| 650 |
_aPublic relations _z India. |
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| 650 |
_aEntrepreneurship _z India _v Case studies. |
||
| 700 |
_aAhluwalia, Raunica, _d 1981- |
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| 991 | _aVIRTUA40 | ||
| 991 | _aVTLSSORT0080*0200*0500*0820*1000*2450*2600*3000*5040*6500*6501*6502*6503*7000*9992 | ||
| 909 | _a943 | ||
| 999 |
_c930 _d930 |
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