000			01091nam a2200229 a 4500
005			20260112063229.0
020			_a0761935541
039			_a202109291514 _bstaff _c201302111517 _d staff _c200908012349 _d staff _y 200908012348 _z staff
050			_a658.314 _bRAO
082			_a658.314 _bRAO [ Shelf 78]
100			_aRao, Ajit, _d 1962-
245			_aThe tao of loyalty : _bwinning with employees / _cAjit Rao.
260			_aNew Delhi ; _aThousand Oaks : _bResponse Books, _c2006.
300			_a257 p. : _bill. ; _c19 cm.
504			_aIncludes bibliographical references (p. [251]-252) and index.
505			_aThe 5th P of marketing -- Emotional loyalty -- Loyalty segmentation -- Eleven factors that matter -- The managerial grid: task and people -- The task factors -- The people factors -- Communication -- The three levers -- The role of leadership -- The role of HR -- The role of the boss.
650			_aPersonnel management.
650			_aEmployee loyalty.
991			_aVIRTUA40
991			_aVTLSSORT0080*0200*0500*0820*1000*2450*2600*3000*5040*5050*6500*6501*9992
909			_a849
999			_c839 _d839