000 00839cam a2200241 a 4500
005 20260112063332.0
010 _a2012-337056
020 _a9789356063150
039 _a202412051632
_bstaff
_c202412051630
_d staff
_c202412051521
_d staff
_y 202412051516
_z staff
082 _a658.8
_bKAS
100 _aKashyap, Pradeep.
245 _aRural marketing /
_cPradeep Kashyap ; [foreword by Jagdish N. Sheth].
250 _a4thed.
260 _aDelhi :
_bPearson Education,
_c2012.
300 _axxvi, 335 p. :
_bill. ;
_c28 cm
504 _aIncludes bibliographical references (p. 325 to 335) and indexes.
650 _aSmall business marketing
650 _aTarget marketing
650 _aRural industries
991 _aVIRTUA
991 _aVTLSSORT0080*0100*0200*0820*1000*2450*2500*2600*3000*5040*6500*6501*6502*9992
909 _a6056
999 _c5466
_d5466