| 000 | 00885cam a2200253 a 4500 | ||
|---|---|---|---|
| 005 | 20260112063332.0 | ||
| 010 | _a2009-943533 | ||
| 020 | _a9789355738486 | ||
| 039 |
_a202409111636 _bstaff _c202409111615 _d staff _c202409111548 _d staff _y 202409111542 _z staff |
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| 082 |
_a658.802 _bFER |
||
| 100 | _aFerrell, O. C. | ||
| 245 |
_aMarketing strategy / _cO.C. Ferrell, Michael D. Hartline and Bryan W. Hochstein |
||
| 250 | _a8th ed. | ||
| 260 |
_aNew Delhi : _bCengage Learning, _cc2022 |
||
| 300 |
_axix, 536p. : _bill. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 |
_aMarketing _x Management. |
||
| 650 |
_aMarketing _x Management |
||
| 700 | _aHartline, Michael D. | ||
| 700 | _aHochstein,Bryan W | ||
| 991 | _aVIRTUA | ||
| 991 | _aVTLSSORT0080*0100*0200*0820*1000*2450*2500*2600*3000*5040*6500*6501*7000*7001*9992 | ||
| 909 | _a6046 | ||
| 999 |
_c5456 _d5456 |
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